Is your favorite singer the most followed on Instagram? Social media is the intersection of tech and culture, and Instagram happens to be the fastest-growing social media site at the moment with more than 700 million users.
Most of those users, like me, don’t have 50 million followers and post pretty sporadically. What follows is a list of the most popular Instagrams on the planet and my impressions of what makes them effective.
Now obviously you have to be pretty famous to be one of the most-followed people on Instagram, but it isn’t just about that, because these aren’t the most famous people and brands on earth by any means.
Top 10 most followed in Instagram
#10 – @justinbieber
Justin Bieber 88 million followers
You love or hate Justin Bieber, or both at the same time. This strange and almost unique condition grants him an incredibly high number of followers.
#9 – @therock
Dwayne “The Rock” Johnson 89 million followers
Nice guys win sometimes. Nobody’s Instagram leaves you with a better impression of the person than The Rock’s. He takes a lot of selfie videos just engaging with his followers and he tends to show off a lot of fan art.
#8 – @kyliejenner
Kylie Jenner 95 million followers
One of the many member of the Kardashian clan that enjoys a huge success on Instagram. The whole family literally dominates this social.
#7 – @kimkardashian
Kim Kardashian 101 million followers
The Kardashians really are insane. They have their own apps, they upload tons of photos every day, they post posts of them posting posts. You can’t just chalk up the fact that they all have some of the most massive followings due to them just being who they are. Instagram was made for the type of culture Kim Kardashian embodies: big visual moments on display.
#6 – @taylorswift
Taylor Swift 102 million followers
It’s important to show who you ride with. Taylor uploads posts with a bunch of fellow celebrities which enhance her street cred and the reputations of those she’s pictured with.
#5 – @beyonce
Beyoncé 104 million followers
Beyoncé has a very normal Instagram. It’s just that her life looks like it rocks, so it comes off a lot more awesome than ours do.
#4 – @cristiano
Cristiano Ronaldo 105 million followers
Be honest. He’s one of the most famous football players in the world and he uses his Instagram mostly to show what he does, which is a lot of practice and working out.
#3 – @arianagrande
Ariana Grande 110 million followers
Ariana engages with her fans really well and reposts fan’s pictures and responds to them. She also posts a lot of downloaded Snapchat videos as Instagrams, which I kind of find odd but whatever.
#2 – @selenagomez
Selena Gomez 122 million followers
Selena’s lesson to the world is to look good all the time and have fun while you’re doing it. Thanks Selena.
#1 – @instagram
Instagram 224 million followers
Own your turf and don’t overthink it. Is not it paradoxical that the most followed in Instagram is Instagram?
(This post is an excerpt from a TechCrunch article)
Have you read already about the top richest youtubers too?